Telecom Equipment News
- China's cellphone post-sales market forecast to top 3.8 bln yuan in 2007
Date: 28-Jun-2007 Sources: (People's Daily)
The cellphone after-sales market will jump 18.2 percent year on year to 3.8 billion yuan in China in 2007, according to research conducted by CCID Consulting.
Driven by a growing number of handset users, increasing component prices for handsets and a wider range of services bringing more value to customers, the market will reach 4.6 billion yuan in 2008 and 5.5 billion yuan in 2009, according to the CCID Consulting blue paper.
'The key driver is value-added services,' said the paper.
Special services -- like accessories, music downloads or mobile TV -- represented only 2.5 percent of China's after-sales service market in 2004, but rose to 18.2 percent in 2006, the blue paper said.
'We predict the figure will reach 23 percent in 2007, 29 percent in 2008 and 36 percent in 2009,' said CCID Consulting analyst Jiang Lifeng.
The blue paper showed that more than 40 percent of handset users want to watch handset TV and a similar percentage are keen to download music to their handsets.
'In half of our authorized maintenance stores, the income from value-added services has already surpassed the fees earned for repairing handsets,' said Li Jianquan, Executive Director of Quality, Service and Administration of Lenovo Mobile.
'In some stores, the ratio reaches 67 percent,' he said.
'When customers come in to get their handset repaired, they may opt for a sophisticated new handset component like a high-definition colored screen,' Jiang said.
There are now 487 million handset users in China with six million new users being added every month, according to the Ministry of Information Industry.
The number is expected to reach 600 million by 2010, according to the ministry.
The five-month research covers 31 Chinese provinces, municipalities and autonomous regions with almost 27,000 valid samples, CCID Consulting said.
Beijing-based CCID Consulting was the first Chinese consulting firm to list in the Growth Enterprise Market of the Hong Kong Stock Exchange. It is directly affiliated to the China Center for Information Industry Development (CCID Group). (one U.S. dollar equals 7.62 yuan)
Sponsor Results:
